Japan’s Casio has turn into the newest megabrand to take the NFT plunge with the discharge of “Digital” G-Shock tokens primarily based on its widespread watches.
In a Casio press release, the agency mentioned it was launching the Digital G-Shock line on the Polygon blockchain protocol.
The corporate mentioned it will launch “3D mannequin” G-Shock NFTs later within the 12 months, however first wished to achieve out to followers of its iconic digital watch.
Casio claims it has offered over 130 million G-Shock watches worldwide following its 1983 debut.
However earlier than debuting the NFT watches, the agency will concern NFT “membership playing cards” that can present homeowners with particular entry to “restricted channels.”
The agency mentioned it will concern 15,000 of the NFT “playing cards” starting on September 23, however invited prospects with Casio IDs to register their curiosity in claiming a card earlier than the final launch.
“Card” holders will probably be granted “particular entry” to a spread of recent occasions and meetups, and “take part in co-creation tasks.”
Per Japan’s CoinPost, Hiroshi Takahashi, the CEO of Casio said that the undertaking’s goal was to “increase improve the presence of the G-Shock model within the digital and Web3 worlds.”
Extra Japanese Corporations Turning to NFTs?
A quick-growing line of Japanese style, sportswear, and equipment manufacturers is constant to pursue NFT-powered enterprise.
Whereas the NFT growth has died down considerably in different markets, Japanese companies have been spurred on by feedback from Prime Minister Fumio Kishida, who has repeatedly talked up NFTs and Web3 as grown engines for the nationwide economic system.
Sportswear titans Asics and Mizuno have already entered the fray, with NFT footwear primarily based on a few of their best-selling strains.
And different companies are additionally eager.
In Could this 12 months, the airline All Nippon Airways introduced the launch of its personal aircraft-themed NFTs, Impress Watch reported.
Earlier this month, the nation’s prime monetary regulator mentioned it was able to ask parliament to ease tax guidelines for home companies.
The foundations have been described as “restrictive” by critics who say Japanese companies are being compelled out of the home market.
